Plan.Net, the digital and MarTech agency of the Serviceplan Group, is pleased to announce the appointment of Kristof Drossaert as Client Service and Operations Director, further bolstering its ambitious growth strategy.

With a distinguished track record in innovation, strategic business design, and leadership across both agency and client sectors, Kristof brings a wealth of expertise to Plan.Net. His experience will be pivotal in accelerating the digital maturity of clients and advancing their transformation journeys.

In his new role, Kristof will focus on enhancing and expanding Plan.Net’s client teams, ensuring long-term success for both clients and the agency. In alignment with Serviceplan Group’s mission of "Building Best Brands," he will drive the delivery of innovative digital solutions while fostering sustainable growth for our clients’ brands.

Melissa Bekaert, Managing Director of Plan.Net, commented: "We are thrilled to welcome Kristof to the team. His vast knowledge and leadership will be instrumental in achieving our strategic goals and guiding our clients through their digital transformation. Kristof’s passion for innovation and forward-thinking approach are a perfect match for our vision of pushing the boundaries of digital to create lasting value for our clients."