The Marcom Engine (Serviceplan, Berylls & Monks) is proud to announce the launch of the second wave of the BMW Charging Campaign, which highlights the latest innovations in the electric vehicle lineup. Launching on October 15th, this campaign focuses on the introduction of the all-new BMW Neue Klasse and bidirectional charging.

The campaign emphasizes people's aspirations and their vision for the future of driving. How do we want to travel with the next generation of vehicles? This question creates an opportunity for innovative technologies to enrich the driving experience. BMW is committed to sustainability and is exploring how the BMW Neue Klasse meets future needs with its modern design and efficient, fully electric propulsion systems.

The BMW Charging Campaign will be rolled out across various channels, including:

• Social media
• Website
• Dealership materials

BMW Belux invites customers to discover the benefits of electric mobility and explore innovative bidirectional chargingsolutions.