To mark the relaunch of its "Conseil" range of over-the-counter medicines for everyday ailments, Biogaran is returning to television on Sunday February 10 with a new spot (25''). The film, which highlights the value of pharmacists' advice, features "Madame Debonconseil", the sixth character in the saga launched by Biogaran in 2017.

For almost two years now, the laboratory's television advertising has been part of a very unexpected communication territory in the world of healthcare: an optimistic tone, a pink and blue chromatic universe and original characters whose specific character traits each time shed new light on the daily commitment of the Biogaran laboratory.

This campaign, which positions Biogaran as a company that is resolutely close to and concerned with patients - as evidenced by its tagline "Every day, acting for health" - has already proved its positive impact on the public, as well as its advertising effectiveness.