A behind-the-scenes virtual tour of the pharmaceutical industry - carried out jointly by Janssen France and the Plan.Net agency, was awarded the Jury's Coup de Coeur in the Corporate Communications category at the 30th Festival de la Communication Santé on Thursday.


Plan.Net France contributed its expertise in digital tools to this project, notably by guiding the technological and narrative choices. The virtual reality platform chosen for broadcasting the experience was the Oculus Go, to make it easier to share with healthcare professionals during dedicated meetings. Particular attention was also paid to narrative choices (casting a "greeter" to accompany the visitor, interactivity as the visit progresses...) to enable visitors to fully enjoy Janssen Window without being overloaded with information.

Content from the Janssen Window experience is also available on the Janssen Laboratories YouTube channel, taking advantage of the platform's 360° video capabilities:

·     The Janssen history: https://www.youtube.com/watch?v=3K7SeKF0Qsk

·         Research & Development : https://www.youtube.com/watch?v=ZjPQeZAjSdg

·         Medicines production : https://www.youtube.com/watch?v=af31XJShUiE

·         The Janssen logistics center : https://www.youtube.com/watch?v=mbioZ5D7IzA

Press contact :


 Paris - François Houste – 06 80 35 21 11 /
francois.houste@plan-net.fr

---

More about Janssen France :

Janssen's mission is to build a future in which disease no longer exists. And as a Johnson & Johnson pharmaceutical company, we are working tirelessly to make this future a reality. We push the boundaries of science to fight disease. We use our ingenuity to improve access to care and bring hope. Our efforts are focused on therapeutic areas where we can make a real difference: onco-hematology, immunology, virology and infectious diseases, neuroscience, cardiovascular and metabolic diseases, and pulmonary hypertension.

https://www.janssen.com/france/

More about Plan.Net France :

Since its creation in France in 2000, the Plan.Net agency has supported its customers in the design, implementation, management and performance of digital platforms. In a world where reference points are changing in real time, Plan.Net is committed to DIGITAL DESIGN FOR HUMANS, a reasoned, human approach to digital interactions, for greater value, meaning and relevance to the business and needs of its customers. Plan.Net acts on Services - platforms, business tools, user interfaces - on Content - text, sound, video, immersive experiences - and on Technology - optimization, deployment, maintenance - always keeping the user and end use in mind in its missions.

Plan.Net in figures: 18 years of expertise in the digital world, 45 employees in Paris and Rennes, 25 active customers and €5 million in sales in 2017.