OOH Award 2024: Mediaplus celebrates 1x gold with Hornbach & 2x silver with C&A
07.10.2024
This past week, the renowned Out of Home Award has once again honored outstanding achievements in the field of outdoor advertising. Prizes were awarded to the most creative and innovative campaigns that not only characterize Austria's landscape but also stand out through the extraordinary use of advertising media. The award show took place on October 2, 2024 in Vienna's Museumsquartier and put the spotlight on the best designs and campaigns of 2023. Mediaplus Austria was once again one of the top performers of the evening. With strong campaigns for Hornbach and C&A, the agency secured a total of three awards - 1x GOLD & 2x SILVER - in the categories Retail, Fashion, Beauty & Pharma and Best use of DOOH.
The awards in detail:
Retail
GOLD
Campaign: HORNBACH: Fahndung
Agency: Mediaplus Austria
Partner agency: Heimat Berlin
Client: HORNBACH Baumarkt GmbH
Fashion, Beauty & Pharma
SILBER
Campaign: C&A: You do you and we take the pictures
Agency: Mediaplus Austria
Client: C&A Mode GmbH & Co. KG
Best Use of DOOH
SILBER
Campaign: C&A: You do you and we take the pictures
Agency: Mediaplus Austria
Client: C&A Mode GmbH & Co. KG