Post «Digital Stamp»
The House of Communication puts together a fast-working advertising package for Swiss Post's DigitalStamp service.
11.11.2024
With the Swiss Post app, users can frank their parcels themselves quickly, easily and even more cheaply. The campaign developed by Serviceplan Suisse and Mediaplus Suisse at the House of Communication Zurich works just as quickly and easily.
The agency asked itself why people send parcels in the first place. And found the insight that they do this primarily when they have sold something in an online store. Or want to make a loved one happy for their birthday or Christmas.
From this, the Serviceplan Suisse creatives developed little stories of people who want to send a parcel and frank it themselves online with just a few clicks thanks to Swiss Post's DigitalStamp service. And with this easy and convenient digital franking service, they also save time and money.
The recently launched campaign with the catchy headline mechanism is eye-catching in the form of bumper ads, display ads and advertisements.
