Job Offer: Digital Account Manager
London
At the top, where it should be:
We are committed to diversity & inclusion and providing equal opportunities for everyone.
We are dedicated to ensuring our processes are free from any form of discrimination or bias, right from the application process to life as part of the Mediaplus UK team.
The role:
Reporting to an Account Director, you will work within the Digital Activation team, leading on omnichannel media and executional planning across FMCG and Retail clients. Your day-to-day will include leading both a Senior Account Executive and Account Executive as you work together to creative innovative strategies to meet client objectives, as well as suggesting optimisations and testing opportunities to consistently meet both media and business KPIs. You will be responsible for overseeing the activation of activity across Google (Search and Performance Max), Social Platforms (Meta and TikTok) as well as planning and reporting of activity across a range of programmatically bought media (Display, Audio, Video and DOOH).
What we are looking for:
- Hands on experience in digital media: A proven track record across at least two of Search, Social & Programmatic with a willingness to expand their knowledge further in digital disciplines.
- E-Commerce Expertise: Practical experience of working with Product feeds and commerce formats such as Google Performance Max and Meta’s Advantage+ Suite.
- Performance specialism: Historic focus on optimisation towards metrics such as CPA, ROAS with optimisation to off-site metrics (footfall) a bonus.
- Experience with bid and tag management platforms: Such as Search Ads 360 and campaign manager.
- Strong skills in managing time and tasks: You will be able to prioritise not only your own time but that of your direct reports’ across ad hoc, recurring and project-based tasks whilst managing central team requirements and tasks.
- Appetite for progression: Not only of your client’s digital strategy through an inquisitive approach to test and learn, but for your own career with a desire to progress into an Account Director position.
- Curiosity to learn: About channels outside of your immediate specialism, whether across the wider digital ecosystem, or tapping into more traditional media executions in line with the client and team’s needs.
- Attention to detail: With a core focus on accuracy of data and verbal and written communications ensuring a high standard in all that you do.
- Collaborative: With a desire to work with our Strategy, Research and Data teams to develop innovative campaigns and insight to address business challenges and react to opportunities.
Key responsibilities:
- Planning & execution: of effective strategies across media channels through the funnel
- Line management of a Senior Account Executive and Account Executive: Involving delegation of tasks, quality checking output of their work, as well as supporting on their growth, training and developmental needs.
- Full funnel campaign operations: With the ability to connect the impact of various executions to the overall KPIs.
- Ensuring Excellence: Making sure that your client’s activity is set up to best practice and building and developing testing roadmaps all whilst ensuring timely financial reconciliations.
Meet the hiring manager
Sam has been at Mediaplus UK since 2021 when he joined us as an Account Executive. Since then, through his ability to plan and deliver high performing campaigns for our clients he has progressed to his current role where he leads a team working across Pharma, FMCG and Consumer Goods clients. Sam is our resident team “athlete” and away from the day job can be found cycling round London or training for his next marathon.
Digital Account Director
