Mediaplus celebrates six awards at the Effie Awards

The Mediaplus success story continues, this time with an impressive performance at the EFFIE Awards 2023. The prestigious award was presented on November 16 at the 39th EFFIE Gala in the Marx Halle. Mediaplus won six prizes.

The campaigns in collaboration with Hornbach, PREFA, Stiftung Kindertraum and Österreichische Filmwirtschaft were awarded 2x SILVER and 4x BRONZE for their effectiveness and economic success.

The "Buchstabenklau" campaign by Mediaplus and Hornbach was doubly convincing and won SILVER in the Brand Experience and Retail categories. Hornbach also impressed in the Brand Experience category with its "Project Championship" campaign, which also won BRONZE. PREFA was awarded BRONZE as a "Newcomer" with the campaign "PREFA Solar: The world first from Austria meets Austrian media innovation". Efficiency and effectiveness are also central to Stiftung Kindertraum and the Social category: the campaign not only made 111 children's dreams possible, but was also awarded BRONZE. BRONZE was also awarded in the Business to Business category and went to Österreichische Filmwirtschaft and Mediaplus with the "Abolition of Austrian Film" campaign.