Facts & figures

Group KPI´s

years of organic growth

6500

colleagues

8.7

client satisfaction rate

Independent Agency Network of the Year

Rankings

First Place in Creative Ranking

Art Directors Club (ADC)

Independent Agency Network of the Year

Ad Age A-List & Creativity Awards 2025

Hottest boutique Agency worldwide - L&C NYC

W&V Magazine

Graphics regarding our Ad Age A-Listing with all of our brands highlight as a typo

We have been recognized at the Ad Age A-List & Creativity Awards for our outstanding creativity, growth, and innovation in 2024!

As the largest independent agency network worldwide, Serviceplan Group stood out for its House of Communication model, seamless integration of creativity, media, and technology, and its pioneering AI initiatives, including the launch of AI Labs in Munich and San Francisco.

In typical awards fashion, “We would like to thank ... YOU!” This award goes to every team member, every client, and every partner who believes in what we do. We are tremendously proud, humbled and grateful.

read the official press release

Plan.Net

As a partner for digital experience and technology services, we optimise your customer journeys at all touchpoints and effectively bring your brand promise to life with state-of-the-art technologies. We advise you on your strategy and support you with our international delivery teams to design, develop and operate your Commerce and MarTech platforms and ecosystems. Our solutions are data-driven and creative at the same time to understand your customers' behaviour in order to create personalised experiences with your brand and activate them by media.

Further information

Plan.Net

Mediaplus

As the world's leading independent media agency, we help our clients achieve sustainable growth by optimizing media investments in real time. We also enrich our strategies with insights into media usage and buying behaviour, as well as brand and product interests. Using our globally applicable social, performance, commerce, programmatic and traditional buying capabilities, we precisely target consumers and bring greater effectiveness to our clients' communications activities.

Further information

Mediaplus

Serviceplan

Serviceplan has been creating fascinating brand experiences as an independent, partner-led creative agency since 1970. Our philosophy is built on creative power and a pioneering spirit committed to developing strategy, concepts and content. As a full-service agency, we put our expertise into practice to transform abstract narratives into engaging campaigns and unique content. It’s how we bring your Best Brand to life – making it sustainably successful, global and regional, integrated and customized.

Further information

Serviceplan

Born integrated

Integrated. International. Independent. Innovative - That’s Serviceplan Group. At our Houses of Communication, we combine these principles to achieve one goal: Transform your brand into the Best Brand. How? We combine all communication disciplines from the special agencies under one roof.
Find out more about our agency groups.

Full service. Fully integrated.

Our expertise

Strategy & Consulting

Expert consulting for your strategic solutions.

Creative & Content

ÜberCreativity for communication and content success.

Media & Data

Big Data and media expertise to increase your visibility and reach.

Platform & Technology

Visionary solutions for your communications success.

Highlights

Rainbow Wool: Fashion with heart and attitude

Immerse yourself in the first collection made from the wool of gay sheep and support the LGBTQIA+ community! RAINBOW WOOL makes a statement: a bold fashion statement for equality and visibility.
The project is receiving prominent support from Tokio Hotel singer Bill Kaulitz, who is enriching the campaign with an extraordinary haute couture look by Danny Reinke and Kilian Kerner. But Rainbow Wool goes far beyond fashion: every purchase supports projects for queer people. Find out how this unique initiative is creating not only stylish pieces but also a message of change!