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Sabrina Alberti-Hager

Corporate Communications

Sabrina Alberti-Hager

Serviceplan Group

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Sabrina Alberti-Hager

Sabrina Alberti-Hager

Serviceplan Group

Corporate Communications

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Simon Fundner

Global Client Development

Felix Bartels

Serviceplan Group

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Serviceplan Group

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Nina Stechl

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Nina Stechl

Serviceplan Group

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Serviceplan Group

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Issue 3

TWELVE Mail

Challenges and creative solutions - these are the topics that occupy us in the third edition of our TWELVE Mail Update.

Gaming For Everyone

23 countries, four continents – Xbox and Serviceplan Group celebrate Women in Gaming worldwide with a special Xbox controller.

Matthias Harbeck

TikTok is the social media app of the moment. But brands still have reservations. Serviceplan Germany CCO Matthias Harbeck and his team conducted an experiment using a political campaign.

Vicky Wissmann

Victoria Wissmann, Consultant, Planner & Creative Media Manager at Mediaplus, wishes for more courage in terms of creative media planning.

Green GRP

Companies are investing billions in advertising, thus generating measurable CO2 emissions. Green GRP enables companies to offset these through climate-protection projects.

Alexandra

Which content is relevant for a target group is not a question of faith. Instead, a data-driven mindset helps to make digital content more successful.

Kevin Prösel

AR as a new opportunity for brand and product communication: 3 reasons why virtual formats should be part of the marketing mix.

Liftstar

Nowadays, the internet is the most important lead generating channel for the Lifta brand. Reason enough to direct the marketing focus increasingly on digital touchpoints.

Interested in more content?

Other articles

Overview

View all Issues

Recent Issue

All articles of issue #3

News & Trending Topics

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